Make People Look Forward to Craft Shows
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A large and paramount factor in figuring out the success of a craft show would be the crowds that will attend and shop there. No matter how good someone's booth is or how well-organized the whole event becomes, it will all be for naught if the people in the area are just not that interested in it. But there will be instances when a person will simply experience something bad with a craft show, which would then result in them not wanting to go back anyomore.
But what could possibly turn off these customers? The first reason that happens most often that contributes to why people get turned off by craft shows is when they unwittingly went to a series of subpar ones. Imagine what it probably feels like in their shoes; you were so eager to see unique masterpieces, only to be met with dozens of identical, factory-made trinkets. Even if the first mold was the best thing to have come along since the Mona Lisa, the duplicates simply will not inspire as much awe from the people.
Alternatively, they may have ventured into a non-juried show with no real talent. Almost anyone can get a booth in a non-juried craft show, after all. Luckily, this occurrence isn't going to be very common; if your crafts suck, then you won't be earning a lot of money.
A lot of craftspeople will not openly admit the fact, but one of the main contributors to having less people going is the fact booth owners tend to be less than friendly. A common culprit that sparks hostility happens when a customer gets the nerve to try and haggle for the price of the craftsperson's masterpiece. So to my fellow craftspeople, try to resist getting insulted by a customer who haggles; just understand that many people simply don't know better. Be firm but friendly in your decision to stick to the number on the price tag.
Lastly, there are those that get turned off when craft shows get too crowded. Don't join craft fairs if the walking space for the customers are too small. This will of course contribute to that claustrophobic feeling, so it must be avoided. But if you're already attending a show that is not as spacious as you want, then do what you can to keep your booth as space-saving as you can.
Article Source: Articlelogy.com
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